Mobile Applications
Mobile Applications or "Java Apps" provide mobile users an interactive experience beyond general content downloads. They offer a more diverse menu of up to date content, which is stored in the mobile phones' memory, and have the capability of supporting features such as scrolling pages, data capture fields, "click-2-sms" competition registration and "click-2-call" functions.
Mobile Applications can inclue:
- A set of HTML pages
- Menu options linking to various pages within the application
- Free mobile content to download
- Premium mobile content view/download
- Links to mobile internet sites and WAP sites
- Click to call (eg call centres or sales desk)
- Click to SMS (eg enter competition, build a database of mobile numbers)
- M-commerce functionality
In most cases the Mobile application is free to the consumer and can be download via:
- Bluetooth®: the user can choose to accept the invitation from our BlueZone. Once downloaded the application will self install and then reside on the phone.
- SMS: the user sends an SMS, then receives back a WAP link that will direct him to the download page.
- Web site: the user can download the application to their PC and then install it to their mobile phone, called "side-loading".
- Mobile internet: The user can key in the URL address (eg: get.footballfans.com) into a mobile browser which will take them to a webpage where they can then to initiate the download process.
The mobile user only needs to download the Mobile Application once (eg: a push from a BlueZone) Once installed it will appear on the menu of the phone with the branding of the advertiser. The users can then browse the menu and click through the different sections within the mobile application, just like using a website on their mobile phone.
Since the Application itself is already downloaded onto the phone, there is no cost or data connection required to browse through the menu of content. However if content or information needs to be updated this can be delivered free from a BlueZone, or minimal internet carrier charges through their mobile browser.
Custom designed Mobile Applications:
Blue Jamb Media can custom design Mobile Applications in under 8 weeks. It can then be distributed and updated through our BlueZone network and/or through a custom stadium installation for specific events with BlueZone Live. We also have a template application for immediate turn around for contents and other temporary turn-key mobile solutions that can be completed in under 1 week.